OpenArt Pricing Plans and Which OpenArt Plan Allows Ads
OpenArt has four paid plans from $13 to $175 a seat a month billed yearly, and only Plus and above are licensed for commercial use. Cost per video from OpenArt's own estimates, how the yearly price nearly doubled since February 2026, credit rollover and the no-refund rule.
By the AdsGen team
8 min read
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See the plans and pricesNative vertical, captioned, ready for Ads Manager.
OpenArt pricing has four paid plans, all priced per seat. Starter is $14 a month or $13 billed yearly for 4,000 credits, Plus is $34 or $27 for 12,000, Pro is $56 or $44 for 24,000, and Wonder is $240 or $175 for 106,000. Extra credits cost $15 a month for 5,000 and need Plus or higher. The detail most buyers miss: OpenArt's terms grant commercial use only from Plus upward, so if you are making ads, Starter is not an option and your real entry price is $27 a month.
We read OpenArt's pricing page, its terms of service (last updated 30 July 2026), its general FAQ, its own comparison page against Higgsfield and its Trustpilot profile on 14 October 2026, and we compared the live plan cards with archived copies of the same page from February, June, July and August 2026. This page is for a brand, agency or freelancer who wants to pay for OpenArt to make marketing images or video and needs to know which plan they are actually allowed to use, what a video costs and what happens to the money if it does not work out.
OpenArt pricing plans in October 2026
Every figure below is from the live pricing page. Prices are per seat, in US dollars, before tax.
| Plan | Monthly | Billed yearly | Per year | Credits a month | Commercial use |
|---|---|---|---|---|---|
| Starter | $14 | $13 a month | $156 | 4,000 | No |
| Plus | $34 | $27 a month | $324 | 12,000 | Yes |
| Pro | $56 | $44 a month | $528 | 24,000 | Yes |
| Wonder | $240 | $175 a month | $2,100 | 106,000 | Yes |
All four plans include the 100 plus image, video and audio models, One-Click Story creation, the image editing suite, Director and watermark-free output. What changes as you climb is credits, parallel generations (8 on Starter, 16 on Plus, 32 on Pro and Wonder), the number of consistent characters and personalized models you can train (about 13, 40, 80 and 353), commercial rights, and model discounts on Plus and above. Wonder adds priority support. New users see up to 25% off the first month on monthly plans.
Which OpenArt plan allows commercial use
Plus, Pro and Wonder. Not Starter. Section 4.1 of OpenArt's terms says that on all subscription levels "you may freely use Output you generate for non-commercial purposes", and that "for subscription levels at, and above, the Plus level" you may also use it for commercial purposes. The pricing page matches: "Commercial use rights" appears on the Plus, Pro and Wonder cards and is absent from Starter.
That matters more than any price on this page, because a paid ad is commercial use, and so is a product photo on your store, a client deliverable or a sponsored post. Two other OpenArt pages read differently. The general FAQ says "You can use any image you created for commercial purposes", and OpenArt's comparison page describes Starter as "Full access to all top models, Director, and MCP from the first day." The terms are the contract, so plan on Plus.
A practical test for freelancers: if you would list the subscription as a business expense when you file your taxes, the work it produces is commercial, and Starter does not cover it.
How much OpenArt costs per video
OpenArt converts credits into rough output counts on each card. Up to about 50 videos a month on Starter, 150 on Plus, 300 on Pro and 1,300 on Wonder, all "excluding Director". Divide the yearly price by those counts and you get the figures below.
| Plan | Videos a month, OpenArt's estimate | Cost per video, billed yearly | Credits per dollar, billed yearly |
|---|---|---|---|
| Starter | ~50 | $0.26 | 308 |
| Plus | ~150 | $0.18 | 444 |
| Pro | ~300 | $0.15 | 545 |
| Wonder | ~1,300 | $0.135 | 606 |
Read those as best-case numbers. OpenArt does not say which model or clip length the estimate assumes, and on credit plans the advertised count is almost always the cheapest short clip available. Premium models cost far more. TopView, a competitor, prints a benchmark on its own pricing page for Seedance 2.5 at 720p and puts OpenArt's Wonder plan at 21.5 cents per second of video. At that rate a single 30 second ad is about $6.45 before any retries, which is closer to fifty times the per-video figure in the table than to the same number.
Retries are where budgets go. The most common theme in OpenArt's recent one-star reviews on Trustpilot is credit burn: one reviewer on 10 October 2026 wrote that 4,000 credits were gone in 20 minutes without a finished video, and a 12 October review notes that failed edits do not return credits. For ad work, where you test several hooks, divide any per-video estimate by three to five.
OpenArt pricing has gone up in 2026
The credit allowances have not changed since February. What you pay for them has. Archived copies of the pricing page show the same four credit tiers under different names and prices:
| Credits a month | February 2026 plan, billed yearly | October 2026 plan, billed yearly | Change per year |
|---|---|---|---|
| 4,000 | Essential, $7 a month ($84) | Starter, $13 a month ($156) | +$72 |
| 12,000 | Advanced, $14.50 a month ($174) | Plus, $27 a month ($324) | +$150 |
| 24,000 | Infinite, $28 a month ($336) | Pro, $44 a month ($528) | +$192 |
| 106,000 | Wonder, $120 a month ($1,440) | Wonder, $175 a month ($2,100) | +$660 |
The change came in two steps. In February the annual toggle promised "up to 50% off" and every plan was exactly half price on yearly billing. By early July the banner read "up to 27% off" and Essential and Advanced had moved to $12.60 and $23.20. By early August the plans had their current names and prices, and the monthly price of the 12,000 credit tier rose from $29 to $34. The February page also carried a $0 Free plan card and a Team plan at $35 a seat; neither appears on the October page.
That history explains a small oddity. Starter's card still carries a "10% OFF" badge, which was accurate when the yearly price was $12.60. At $13 against $14 the saving is 7.1%. Plus (20%, real 20.6%), Pro (22%, real 21.4%) and Wonder (27%, real 27.1%) are close. If you are reading an older OpenArt pricing guide that quotes Essential, Advanced or Infinite, the plan names map across by credit count, but the prices it quotes are out of date.
Is there a free OpenArt plan?
Not on the pricing page. The $0 Free card that sat there in February was gone by June 2026. OpenArt's FAQ says new accounts receive 40 trial credits to use within a 7 day trial period. That is enough to try a few image models, not to judge video for ads. Free output may carry an OpenArt watermark under section 4.5 of the terms, and like Starter it is not licensed for commercial use.
Do OpenArt credits roll over?
No. The FAQ says "Subscription credits do not carry over to the next month," and section 3.2 of the terms says unused credits do not carry forward after the subscription ends and you lose access to paid credits. Plan for a monthly use-it-or-lose-it allowance. If you run out mid-month on Plus or above, the Extra Credit add-on is $15 a month for 5,000 credits, which is 333 credits per dollar, cheaper than Starter's rate and dearer than Pro's.
Can I get a refund from OpenArt?
Usually not. Section 3.6 states that "All purchases are non-refundable, except where a refund is required by applicable law" and that no prorated refunds are given for the current billing period. Cancelling keeps your plan active until the end of the period you paid for. Section 3.5 puts the renewal rule in capitals: to avoid being charged for a renewal you must cancel before the end of the current subscription period. You cancel from Payment Settings in your account or by emailing OpenArt's support address.
Because there is no refund once you have paid, the safe way to evaluate OpenArt for ads is one month of Plus on monthly billing at $34, not a year of anything.
Is OpenArt worth it for ads?
It is worth it if you buy the right plan and your bottleneck is rendering. On Plus or above, OpenArt's own per-video estimates come out well below what Higgsfield publishes, and its consistent-character tools are strong when one face has to appear across many scenes. Our OpenArt vs Higgsfield comparison works through the licensing and per-video maths against Higgsfield's plans, which start at $19 and allow commercial use from the first tier.
It is less useful if your bottleneck is the ad itself. OpenArt renders what you prompt. You still pick the angle, write the hook, direct the scene and cut a vertical version with captions. AdsGen works the other way round: paste a product URL and it writes a batch of UGC ad scripts across proven angles, then renders the one you pick as a 9:16 video with burned-in captions, on every plan from Starter at $49 a month billed yearly. It does not do cinematic camera work or image generation, so it replaces the ad workflow, not an image studio. The AdsGen plans are published in full, and our AI UGC ad generator pricing comparison sets them against the other tools in the category.
Which OpenArt plan should you buy
- Personal projects only: Starter at $13 a month billed yearly. Nothing you make on it can run as an ad.
- A brand or freelancer testing OpenArt for marketing: Plus, one month at $34, before committing to $324 a year.
- Weekly ad production with one recurring character: Pro at $44 a month billed yearly gives 24,000 credits and 32 parallel generations, the best value per dollar below Wonder.
- A studio rendering all day: Wonder at $175 a month billed yearly, but only if you will use most of 106,000 credits, since none of them roll over.
Let AdsGen make the ads instead
Paste a product URL and get a batch of UGC ad scripts with hooks for every angle, then render the ones you pick as creator-style videos with captions and native vertical sizing, ready to upload.