InVideo Pricing 2026 With New Plans, Credits and Costs
InVideo replaced its whole plan lineup: five plans from $20 to $450 a month, with every plan above Starter at the same 3.0 cents per credit. Here is what 30 seconds of video actually costs, why credits expire, and the refund rule that ends the moment you generate.
By the AdsGen team
9 min read
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InVideo sells five individual plans. Billed monthly, Starter is $20 for 400 credits, Plus $60 for 2,000, Max $150 for 5,000, Max 2x $300 for 10,000 and Max 3x $450 for 15,000. The pricing page opens on annual billing, where the discount runs from nothing on Starter to 39% on Max 3x. Above Starter, every monthly plan costs the same 3.0 cents per credit, so the bigger plans buy volume, not a better rate. The rules that decide your real bill sit in the FAQ: models are charged at their original API pricing, InVideo can change credit costs without notice, and unused credits do not roll over.
InVideo now works more like a marketplace: one subscription metering access to other companies' models, such as Seedance, Kling and Nano Banana Pro, plus its own agent that assembles a video from a prompt. The four-plan ladder in our August write-up has been replaced outright, and the credit unit itself was rescaled (the page data carries a credit scale factor of 10), so credit counts quoted in older reviews do not compare with today's. Everything below was read off invideo.io/pricing, InVideo's help center and its terms of service (effective 8 July 2026) on 22 September 2026.
InVideo pricing plans at a glance
| Plan | Monthly | Annual, per year | Annual discount | Credits / month |
|---|---|---|---|---|
| Starter | $20 | $240 | None | 400 |
| Plus | $60 | $597.60 | 17% | 2,000 |
| Max | $150 | $1,206 | 33% | 5,000 |
| Max 2x | $300 | $2,412 | 33% | 10,000 |
| Max 3x | $450 | $3,294 | 39% | 15,000 |
The allowances around the credits scale in steps. Starter, Plus and Max come with 20 GB, 60 GB and 200 GB of storage per seat, 100, 200 and 500 premium stock assets, up to 5, 10 and 20 seats, and 4, 10 and 20 express avatar clones per seat. Starter is the only plan with a feature cap: it runs on "Agent Two Lite" and on the Seedance 2.0 Fast and 2.0 Mini video models, with no access to Seedance 2.5.
How much does InVideo cost per month?
Month to month, $20, $60, $150, $300 or $450. The pricing page loads with the annual toggle already selected, so the first figures most buyers see are annual prices divided by twelve. On Starter the card says "No difference compared to monthly", so there is no reason to prepay. Plus is 17% off on annual, sold as a "forever" promotion, which comes to $597.60 a year; the card rounds that to $50 per seat a month and says "Save $122".
Max is where InVideo's own page disagrees with itself. At 33% off, the annual price is $1,206 a year, or $100.50 a month. The plan card shows $100 and "Save $579", the compare table further down shows $101, and the arithmetic saving against twelve monthly payments of $150 is $594. Three figures for one plan on one page, so take the number from checkout.
| Plan | Cost per credit, monthly | Cost per credit, annual |
|---|---|---|
| Starter | 5.0 cents | 5.0 cents |
| Plus | 3.0 cents | 2.49 cents |
| Max | 3.0 cents | 2.01 cents |
| Max 2x | 3.0 cents | 2.01 cents |
| Max 3x | 3.0 cents | 1.83 cents |
That table is our own arithmetic. On monthly billing the rate is flat above Starter: 3.0 cents on Plus and on Max 3x. Starter is the expensive rung, about two thirds dearer per credit than Plus, with the model cap on top. The only volume discount InVideo offers is the annual one, which means paying a year up front for credits that still expire every month.
What do Team, Scale and Enterprise cost?
A separate Business tab lists three more plans. Team is $79 per seat a month with 1,600 credits per seat, for 5 to 30 seats, and 18% off on annual ($777.36 per seat a year). Scale is $215 per seat a month with 4,000 credits per seat and 30% off on annual ($1,806 per seat a year). Enterprise starts at 10 seats, is priced on request, and adds volume rollover credits, SOC 2 and indemnification.
Per credit, Team works out to 4.94 cents and Scale to 5.38 cents on monthly billing, both dearer than Plus or Max at 3.0 cents. What the business plans add is governance rather than cheaper compute. The pricing page lists "No training on your data" only on Team, Scale and Enterprise, which sits oddly next to the terms of service, where InVideo says it will not use user data to train its models. If that distinction matters to your legal team, get it confirmed in writing.
What is an InVideo credit, and how is it charged?
A credit is InVideo's internal currency, and its value floats. The pricing FAQ says so plainly: "Generative models are priced differently, All models available at their original API pricing." And further down: "We reserve the right to update credit costs at any time, without prior notice."
So the same 2,000 credits buy very different amounts of video depending on the model you pick, and the rate can change mid-subscription, including inside an annual term you have already paid for.
How many credits does an InVideo video use?
The plan cards now carry worked examples. Nano Banana Pro images cost about 2.5 credits each, which InVideo converts to 160 images on Starter, 800 on Plus and 2,000 on Max. For video, the cards quote Seedance 2 generations: 15 on Starter (using the Fast model), 56 on Plus and 142 on Max. Those are single generated clips, not finished ads.
The page also publishes Seedance rates, which lets you estimate 30 seconds of footage.
| Model | Credits per 5 s | 30 s, generation only |
|---|---|---|
| Seedance 2.0 Fast, 720p | About 30 | About 180 |
| Seedance 2.0, 1080p | About 38 | About 228 |
| Seedance 2.5, 1080p | About 50 | About 300 |
At 3.0 cents a credit on monthly Plus or Max, those three come to about $5.40, $6.84 and $9.00 for 30 seconds. On annual Max at 2.01 cents they fall to about $3.62, $4.58 and $6.03. On Starter, the 180 credits of Seedance 2.0 Fast cost about $9.00. These are estimates of generation only. Agent reasoning, images, voiceover and lip sync are charged on top, and every regeneration spends credits again.
Talking presenters are the expensive part. InVideo's help center lists avatar and lip sync models by the second: Kling Avatar at 2.20 to 4.50 credits a second, HeyGen Photo Avatar at 2.40, HeyGen Lipsync at 1.70 to 3.40 and VEED Fabric at 3.80 to 9.60. A 30-second presenter shot therefore adds roughly 66 to 288 credits, depending on the model (our estimate). Minutes-metered tools work differently, as our InVideo vs Synthesia comparison shows.
Do InVideo credits roll over?
No. The pricing FAQ is unchanged on this point: "Heads up: Unused credits don't roll over to the next month." That applies to annual plans too, since credits are still issued and expired monthly.
There is one exception, and it runs the opposite way to the general rule. If you upgrade to a higher plan, unused credits carry into the new plan. If you downgrade or cancel, the account drops to the Free plan at the end of the cycle and unused paid credits expire. Among the published plans, only Enterprise mentions rollover, as volume rollover credits.
What happens if you run out of credits?
You can buy credit packs without changing plan: $50, $500, $1,000 or a custom amount from $5, with auto-reload available from $15. Top-up credits last 12 months, but they expire with the subscription and are non-refundable. InVideo does not publish how many credits a dollar buys in a pack. If metered subscriptions are stacking up across a team, it is worth watching what the whole software stack actually costs month to month rather than approving each renewal in isolation.
Does InVideo have a free plan?
Yes, although you will not find it on the pricing page. There is no Free card, but the product has a Free plan: the help center says its quota resets weekly, and exports are watermarked. It is also where a cancelled account lands. Good enough to judge quality, not to publish from.
HeyGen advertises a free tier of three videos a month, and Synthesia's free Basic plan gives 10 minutes you cannot download. InVideo simply does not mention its free plan where people compare plans.
Can you get a refund from InVideo?
Only if you have not used it. The terms of service state: "All fees are non-refundable for the billing period purchased. As an exception, you may request a refund within seven (7) days of an initial purchase or renewal ... provided you have not used any credits or premium features during that period. We do not offer pro-rata or partial refunds." Generating a single clip ends the refund right. A billing page in the help center says something different ("The refunds are pro-rated and usage based"), but plan on the stricter terms and test on the Free plan first.
Why do you see different InVideo prices?
Because three price lists are in circulation. InVideo's own help center billing pages still describe an older lineup: Basic at $9 for 190 credits, Pro at $30 for 1,000, Ultra at $80 for 3,000, and "up to 40% off on Max". The iOS App Store in-app purchase list shows yet another set, including Plus for $30, Max for $72 and Generative for $143.99. The pricing page on invideo.io is what web buyers actually pay,.
Is InVideo worth it?
It is worth it when your output changes shape constantly. One subscription covers video, images, voice and stock, and monthly Plus at 3.0 cents a credit is the sensible way to test it, since Starter costs more per credit and caps the models. InVideo also has a UGC ads agent: paste a product or app link, it pulls product details and imagery, casts a creator from your description, shows each shot as a still for approval, then animates it with voice and lip sync. On ownership, the terms say you own your content and outputs, with a perpetual, irrevocable, worldwide, royalty-free licence to use and commercialize them that survives cancellation.
It is poor value when you need a fixed cost per output, which is the position most advertisers are in. Credits expire monthly, their exchange rate can move without notice, and the refund window closes the moment you generate. We found no public API either. Reviews are split: on Trustpilot, invideo.io ("Invideo Studio") scores 1.9 from 1,016 reviews, 57% five-star and 32% one-star, and ai.invideo.io scores 3.0 from 889 reviews, 62% five-star and 29% one-star, while the US App Store shows 4.55 from 27,690 ratings. Our InVideo AI review covers output quality and the agent in more detail.
How InVideo pricing compares
| Tool | Entry price | What it meters | Free tier |
|---|---|---|---|
| InVideo | $20 / month, 400 credits | Credits at model API rates, expire monthly | Yes, weekly quota, watermarked |
| Synthesia | $29 / month | Finished video minutes, new seconds only | Yes, 10 minutes, no downloads |
| HeyGen | $29 / month | Credits, rollover, published burn rates | Yes, 3 videos a month |
| Creatify | $39 / month | Credits against its own plan table | Yes, 10 credits, watermarked |
| AdsGen | $49 / month billed yearly | Script batches plus a set number of rendered 9:16 videos | No |
The InVideo row was read on 22 September 2026 and the others off each vendor's own pricing page in August 2026. For the detail behind them, we keep separate write-ups of Synthesia pricing, Captions AI pricing, Zeely pricing and Higgsfield pricing, and head-to-head pages for InVideo vs HeyGen and Creatify vs InVideo.
The question InVideo pricing does not answer
Every number on that page describes supply: credits, storage, seats. None of it tells you what a finished ad costs, because a credit is a unit of compute and an ad is a unit of output.
AdsGen is priced the other way round. Paste a product URL and it writes several hooks per run as UGC-style scripts and renders the ones you pick as 9:16 videos with AI presenters and burned-in captions. Plans start at $49 a month and are counted in script batches plus a fixed number of rendered videos rather than credits. There is no editor and no landscape output, on purpose. There is a roundup of the AI UGC video generators worth shortlisting if you are still comparing, and our own plans and pricing are published rather than quoted on request.
Let AdsGen make the ads instead
Paste a product URL and get a batch of UGC ad scripts with hooks for every angle, then render the ones you pick as creator-style videos with captions and native vertical sizing, ready to upload.